It’s important that your lawn care marketing is setup properly for your business. When marketing your business online you can bring in extra revenue that will pay for the marketing and also bring in extra money for your business.
Think about it? What do most people do these days when looking for a service provider?
They go online and look for local businesses. The days of the Yellowpages and newspaper ads are over. Whether it’s lawn care, pest control, a plumber or any other home service they search online. They’ll look at your website or see your online ad and request a quote. It’s that simple.
We specialize in lawn care marketing for many companies in the US and Canada. We focus on bringing more traffic to their website and then getting that traffic to convert into phone calls and online quotes. But there are a few things you can start doing today to get your business searched online.
3 Lawn Care Marketing Tips
1. Create a Google My Business Account
This is easy to setup and you can get a listing today. When searching online you for local businesses Google displays local business in your area and their contact information. This is a Google My Business account. Go here and sign up and verify your account today if you haven’t already.
2. Generate Online Reviews
What do you do when looking at a local business? You look at their reviews. Once your Google listing is created print out simple handout sheets and start handing them out to your customers after you finish a project. It will help direct your customer to your profile page and they’ll be able to leave you a review. Check out our affordable, custom handout sheet here and we’ll create it for you.
3. Get Listed On Angies List
We work with clients in the landscaping and lawn care industry, hvac industry and other service businesses. The ones that are listed on Angies list get some decent traffic from them each month. Simply claim your listing here. You don’t need any fancy services they offer. One of our clients see about 50 visits a month from Angies list. It’s not a ton but it’s targeted traffic that is free for them.
*This is super important to get pay attention to when claiming listings like Google My Business and Angies List. You want your business name, address and phone number to match IDENTICALLY on each site. Below are some examples:
– If you use St then don’t use Street.
– If you use My Company Inc. don’t use My Company Incorporated. Even make sure the (.) is there in Inc. if you use it!
– If you use Ave don’t use Avenue.
Believe it or not Google looks at these factors when ranking your website. Be consistent and make it exact on Google My Business, Angies List, Yelp or any other local profiles. Also make sure it’s correct on your website.
Our Lawn Care Marketing Services
We can help with lawn care SEO, PPC, reputation marketing and other online marketing services. Contact us today and we’ll go over your business!