There are a ton of reasons you might want to block Google Analytics from collecting data and seeing what sites you are visiting. As a web developer you might be working on your site and you don’t want to skew your analytics data and see all the visits from your own computer. Or you might want to keep your web surfing private and not report what you’re doing to Google.
As an SEO company I’m always on my clients sites looking at different aspects of their site. Whether it is testing a landing page, optimizing code or even checking rankings. I wanted an easy solution and something that cost a whole lot of $0. And long behold, I found it!
It’s called the Google Analytics Opt-out Browser Add-on. It can be used for all the major web browsers (Chrome, Firefox, IE, Safari and Opera). Recently I started using Chrome so I installed it in about 30 seconds.
All you need to do is go to the link below and it will detect what browser you are using. Install it and you’re good to go!
(I installed on Chrome, Firefox and IE and it all was very straightforward. Of course IE took the longest. :))
How to Turn This Tool OFF
For the reason you don’t want to block Google Analytics I’ll show you how to turn it off for some of the browsers:
– Go to symbol with 3 horizontal lines in the right hand corner and select Tools -> Extensions. You’ll see the tool listed and simply disable it.
– Pull down the orange drop down in the top left corner and click on Add ons. Click on Extensions and you can disable the tool if need be.
– Click on the gear in the top right hand corner and select Manage add-ons. It will be listed under Toolbars and Extensions and you can disable it there.
Overall this is a really simple add-on and super useful if you are constantly checking your own site or a clients site. Now that I have it set I will most likely always block Google from grabbing analytics data from my computer.
If you have any trouble with this let me know in the comments below and I’ll help you out!