In this digital age, it is nearly impossible to overestimate the importance of an online presence for businesses. Many consumers use search engines as an initial step to finding a business that suits their needs. Potential customers may even drive past an unfamiliar business and then go home and search the web to get an initial impression before deciding whether to set foot in the door.
Getlisted.org is a local citation finder that shows small business owners all mentions of the business name that appear online. This data can help owners develop an online marketing plan to increase their web presence when customers search for a key word along with a location such as city or state. [Read more…]